by Raja Venkatapathy | Mar 10, 2018 | Digital Media |
Social media is one of the things where you can: Like it, Hate it, Can’t Ignore it. There is still no one who can confidently say they have mastered the art of virality on social media. How do we create an effective digital media strategy for 2018 when...
by Raja Venkatapathy | Mar 18, 2017 | Digital Media |
Its been over seven months since I moved to the extremely extroverted United States and whenever I am on the streets, I would have people doing these 3 basic things. While I wonder how to react, they are gone not wanting to know the response. When someone is 30 feet...
by Raja Venkatapathy | Nov 28, 2015 | Uncategorized |
If there are any film makers in India who can deal with love and emotions at its best, it has to be Maniratnam and Imtiaz Ali. I certainly don’t watch a lot of Hindi films but not one to miss a film by Imtiaz Ali for his take on travel and love. Tamasha is beautiful...
by Raja Venkatapathy | Jul 15, 2015 | #TheChosenOnes |
No one is ever let into the Tata Motors plant at Sanand but for its staff and to know I was going to be visiting it in a short while was very exciting. As I had said earlier, I had seen the Nat Geo documentary of the plant and I felt very special and proud to...
by Raja Venkatapathy | Jul 14, 2015 | #TheChosenOnes |
Ever since the Tata Nano hit the market, it has been quite popular for its creative advertisements and digital campaigns. This year their campaign was the #TheChosenOnes. This campaign was customer centric where 20 lucky winners who had booked the all new...
